The Dark Side Of Influencer Life: Gone Wild

While the rise of influencers has brought opportunities for creativity, connection, and commerce, it has also unveiled a darker side that deserves scrutiny. At its core, influencers gone wild refers to instances when influencers exhibit behaviors or share content that shocks, entertains, or sparks controversy. These moments often go viral,. In this article, we will explore the rise of influencer culture, its allure, the dark side of influencer marketing, the pressure to maintain a perfect image, the blurred lines between. Social media has profoundly reshaped the landscape of marketing (campbell and farrell 2020). a notable manifestation of this shift is the rise of influencer.