To investigate this, the thesis examines the features of the tiktok platform, such as personalized pages, addictive algorithms, and seamless transitions between content. This paper proposes tiktok's business model and strategy as a case study analysis. This article was reviewed using systematic literature. Mar 8, 2022 · this case study explores how tiktok can improve its positioning as a mobile app for businesses and consumers. It also analyzes tiktok as a method of disruptive marketing.
Dec 19, 2024 · the rise of tiktok has sparked a debate on the consequences of algorithmic content curation for social experience. My thesis is that tiktok represents a second. To analyze the effects that emotions can create in customers, the usage of duolingo’s case study was implemented, the understanding of their new strategy used on tiktok, allowed this study.
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